For US companies entering Europe
Pre-sales engineering, solution architecture and post-sale continuity from Málaga — in your buyer's language and timezone. Behind it: about twenty years of enterprise workshops, PoCs and first-deal work on both sides of the Atlantic.
A European deal team for named opportunities: discovery, architecture, evidence, continuity
Fit call free; readiness plan and delivery quoted per opportunity
Spain evenings overlap the full US East Coast morning — same-week starts are normal
A technical lead with ~20 years of enterprise pre-sales, on Zoom, in EN · ES · FR
Yerbabuena Digital acts as a European operating partner for US tech companies entering EMEA: buyer-facing discovery in English, Spanish or French, solution architecture, evidence packs and fractional post-sale continuity. The fit call is free; work is quoted per named opportunity, from Málaga, with evening hours overlapping the US East Coast morning.
By Friday of week 1: the readiness memo for your first named EU account, the architecture gaps list, and the first buyer session designed — ready to forward to your deal team.
Every stage ends in something your deal team can forward: a memo, a session, a pack, a plan.
ICP and packaging read for Europe, language and data-residency reality check, and — when customer-facing AI is in scope — where EU AI Act Article 50 transparency duties actually bite (in force since August 2026; the high-risk tiers arrive 2027–2028, not tomorrow). Artifact: a readiness memo your CEO can read on one flight.
We run or co-run prospect and customer sessions in the buyer's language, with a technical architect in the room — not a translator with a script. Notes land in your CRM the same day. Artifact: session design, live delivery, and a debrief with next technical steps.
Reference architectures the buyer's platform team can challenge, SOW skeletons for PS-shaped deals, security-questionnaire answers that don't start from zero, and human-approval design where agents touch customers. Artifact: the evidence pack that unblocks procurement.
After signature: fractional European presence, office hours in the buyer's timezone, implementation oversight — so US HQ isn't the only escalation path at 6am Pacific. Artifact: a continuity plan with named coverage hours.
| In scope | Buyer-facing discovery in EN/ES/FR, solution architecture, evidence packs for security and procurement, PS blueprints, fractional post-sale continuity, readiness memos |
|---|---|
| Out of scope | Acting as your legal entity or employer of record, reselling your product, replacing your AE, 24/7 support, anything that needs a local subsidiary we don't have |
Europe is on the board slide but not in the pipeline. You need credible first conversations in the buyer's language, this quarter.
Deals stall in security review and procurement. You need architecture and evidence that European enterprises accept — without flying your one SA over every time.
You sell implementation with the product. You need scoped blueprints and someone who has actually run EU workshops, not another slideware partner.
Málaga (CET)
New York (ET)
Shared working window — your morning, our afternoon
West Coast: scheduled evening calls.
If we part ways after week 1, you keep: the readiness memo, the architecture gaps list, and the session designs. You owe nothing further, and we keep your deal data confidential for the agreed term.
This motion exists because we've sat on your side of the table: running enterprise workshops and PoCs for about twenty years — Oracle Iberia; first sales-engineering hire at Promethium; buyer-facing architecture at Quantexa and Waterline Data; ~7 years operating in Silicon Valley — and now from Málaga, in the buyer's language.
Yerbabuena Digital grew out of Yerbabuena Software, a University of Málaga spin-off from 2005 — a separate company, same family, same town. Our technical lead, Antonio de las Nieves Stoner, has spent about twenty years running enterprise workshops, PoCs and first deployments — including Oracle Iberia, the first sales-engineering hire at Promethium, and buyer-facing architecture at Quantexa and Waterline Data, with around seven years operating in Silicon Valley. That is career history, not a Yerbabuena Digital client list — we keep those separate on purpose.
| Fit call (free) | Antonio de las Nieves Stoner (technical lead) on Zoom — Bárbara Trujillo owns the relationship |
|---|---|
| Buyer discovery | Antonio in the room with the buyer, in the buyer's language — not a translator with a script |
| Architecture & evidence | Antonio drafts; Bárbara coordinates the calendar and the handoff to your deal team |
| Continuity | Named coverage hours in the buyer's timezone — Antonio on call, Bárbara as your single point of contact |
How this page was made: drafted by an agent from the spec, reviewed by a senior engineer, copy-edited in English, Spanish and French, and shipped through the same approval queue we sell — a person pressed send. The full wiring is in our colophon
Free
30 minutes on Zoom with the technical lead. Stage, first EU accounts, architecture gaps — and whether we're the right partner. If not, we say so and suggest who might be.
Quoted
Target accounts, evidence gaps, session designs and the next architecture step, in writing.
Quoted per opportunity
Discovery sessions, evidence packs, PS blueprints, fractional presence — scoped to named deals, not to a retainer clock.
To end the engagement: the readiness memo, evidence packs and continuity plan are yours. We hand the relationship back to your team with a named contact for follow-up. Your deal data never trained anything and is deleted on the agreed date.
Neither pretense. We're a boutique consultancy operating under a clear SOW as your European delivery and market-entry partner. See the risks we name, below.
Our deepest bench is AI, data platforms and cloud — the stack behind most of today's EMEA enterprise deals. If your product lives elsewhere and the fit is weak, we say so on the fit call.
Bárbara Trujillo is the founder and your client lead. The technical calls are taken by Antonio de las Nieves Stoner, our technical lead — Claude Certified Architect and OCI Architect Professional, verifiable on About — on Zoom, in English, Spanish or French.
Yes — Spain evenings cover the full East Coast morning (see the overlap bar above). Scheduled calls to 1pm ET are routine; written architecture work continues in European daytime, so you wake up to progress.
One vendor per competitive category at a time, NDA before the readiness plan, and your deal data never trains anything. It's a small studio; conflicts are declared, not discovered.
If the fit call confirms it, we can be in your next buyer session the same week — discovery support first, the written architecture follows.
For most US vendors today it means Article 50 transparency duties on customer-facing AI (in force since 2 August 2026) — disclosure, labeling, documentation. High-risk obligations arrive later (Annex III in December 2027, embedded Annex I products in August 2028). We map which — if any — touch your product in the readiness memo, without theater.
Tell us the three EU deals that matter this quarter. The fit call is free and technical, on Zoom, in your buyer's language if you want.